Meet the Browns and the Mazzeos!

Two first generation Italian-American families are bringing an authentic Italian gelato and café experience right here to Montclair, NJ! Both families live in Montclair and travel to Italy every summer. One of the experiences they enjoy most in Italy is walking through old historic towns and plazas, and sampling gelato along the way. They wanted to bring a bit of that joy and authenticity to Montclair’s historic Church Street. While Montclair is known for its breadth of restaurants, Benvenuti will be the town’s first authentic gelateria, where gelato is churned fresh daily before your eyes.


Roger and Barbara Mazzeo reminisce about their days living in Milan and taking their kids out several times a week for gelato to explore different shops. This love for Italy’s unique desert inspired them to attended Carpigiani Gelato University at their headquarters in Bologna. From that moment on they knew sooner or later they would one day open a Gelato shop.

Alessandra’s family is from Torino (1 hour south of Milan), the capital of Piemonte and home of Piazza Vittorio, the largest square in Europe. Juxtaposed among the city’s rich historic landmarks and cobblestone streets are some of the best gelato makers in the world. Flavors such as Gianduia originated in Torino. We designed Benvenuti to reflect the charm, history and quality experienced when one sets foot in a Torino gelateria.

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A love of Italian food and culture brought our two families together. Almost weekly Sunday dinners followed by walks in search of a café or something sweet was the genesis for the Benvenuti concept. While in Italy it is easy to find a small gelateria with great flavors and a place to rest, no such place existed in Montclair, until now!


We hope you find the quality, comfort and authenticity in Benvenuti that we were seeking to bring from Italy. Our ingredients are fresh, locally sourced and without artificial flavors. To satisfy Montclair’s varied tastes, in addition to traditional Italian flavors, we offer vegan and CBD flavors. We will also change our offering to satisfy local demand, so please let us know if you have a particular preference.